Category Archives: Social Media

Sports Marketing 2.0: Euroleague Final Four

Posted on May 9, 2012 by Jim Hamill

At the end of this week, I am off to Istanbul to deliver a ‘Sports Marketing 2.0 Workshop’ as part of the Euroleague Basketball Final Four – see www.euroleague.net The workshop is part of the Euroleague’s on-going strategy of developing … Continue reading →

Posted in Energise, Social Media, Social Media and Football, Social Media Sports Marketing | Tagged , , , , , | Leave a comment

Strathclyde Business School MBA/MBM Elective: Social Media Strategy and Management

Posted on May 8, 2012 by Jim Hamill

Embedded below, you will find the presentation slides to be used during the forthcoming Social Media:Strategy and Management elective class on the Strathclyde Business School MBA/MBM Programmes. To download the slides, please click on the ‘view on slideshare’ tab and … Continue reading →

Posted in Energise, Social Media, Social Media and Higher Education, Social Media Strategy | Tagged , , , | 2 Comments

From Gen Y to Gen C: The Connected Customer

Posted on April 12, 2012 by Jim Hamill

I have just returned from a two week visit to Malta delivering workshops on the EU funded ADVANCE Tourism Project.  A big thank you to everyone who made my visit so enjoyable.  A special thanks to the Programme Management Team … Continue reading →

Posted in Energise, SCDI #4MyGen, Social Media, Social Media and Higher Education, Social Media News | Tagged , , , , , | 4 Comments

Data no longer boring, time to get excited about Infographics

Posted on April 5, 2012 by Alan Stevenson

We are pretty excited about the recent developments by Visual.ly – the self proclaimed – ‘world’s largest community for sharing infographics’. This service now allows anyone (with a Facebook or Twitter account) to create customised infographics. More than just a … Continue reading →

Posted in Energise, Social Media, Social Media in practice, Social Media Research | Tagged , , , , , , , , , , | 1 Comment

Please embed our Social Technographics Tool – OK

Posted on March 26, 2012 by Alan Stevenson

We wrote a while back about what are Social Technographics and why should you care. In a nutshell, it provides one excellent way to gauge Social Media behaviour(s) amongst users and set some benchmarks for your own initiatives. Forrester’s Josh … Continue reading →

Posted in Energise, Social Media, Social Media Research | Tagged , , , , , | 1 Comment