Author Archives: Jim Hamill

Sports Marketing 2.0: Euroleague Final Four

At the end of this week, I am off to Istanbul to deliver a ‘Sports Marketing 2.0 Workshop’ as part of the Euroleague Basketball Final Four – see www.euroleague.net The workshop is part of the Euroleague’s on-going strategy of developing … Continue reading

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Strathclyde Business School MBA/MBM Elective: Social Media Strategy and Management

Embedded below, you will find the presentation slides to be used during the forthcoming Social Media:Strategy and Management elective class on the Strathclyde Business School MBA/MBM Programmes. To download the slides, please click on the ‘view on slideshare’ tab and … Continue reading

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Social Media Channel Updates: 1st May, 2012

Welcome to the May 2012 Social Media Channel Update, keeping you up-to-speed with recent developments across different SM channels. The May list contains 30 articles. The previous April update can be found here. For the last few weeks, the rapid … Continue reading

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Mastering Social Media Executive Programme, Spring 2012, Workshop 1

Workshop 1 on our ‘Mastering Social Media Executive Programme’ focuses on ‘Getting the Foundations Right’. Key issues covered include: Overview of social media – what is it? How important has it become? – social media size and growth Features and … Continue reading

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Mastering Social Media Programme, Spring 2012

Our next ‘Mastering Social Media Executive Programme’ starts this Thursday, 26th April. This is the fourth time we have run the highly successful Mastering Programme. To support the Workshops, and to open up part of the content to those unable … Continue reading

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