Author Archives: Alan Stevenson

Who are you making music for?

Posted on March 2, 2012 by Alan Stevenson

Whilst we would advocate that your Social Media communications make music, not noise  a powerful video involving top violinist Joshua Bell shows in a literal sense why we need to go even further. There are lessons here for businesses keen … Continue reading →

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Make Music, not Noise

Posted on March 1, 2012 by Alan Stevenson

When we are asked by companies how we should communicate in Social Media we usually steal a line from Seth Godin, “Make Music, not Noise” we reply.  Music vs. Noise Music is something people want to hear, something we identify … Continue reading →

Posted in Social Media, Social Media in practice | Tagged , , , , , | 1 Comment

Pinterest may just be of interest

Posted on February 17, 2012 by Alan Stevenson

If there is one Social Media company that is garnering a lot of attention at the moment it is Pinterest. Pinterest is a Social Bookmarking service akin to Reddit, Stumbleupon and Delicious but its focus is on bookmarking or pinning … Continue reading →

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Higher Education Interrupted – a presentation

Posted on February 14, 2012 by Alan Stevenson

Following on from our recent posts Reinventing the University and Universities disrupted – the best recent articles we have compiled a presentation (using Prezi.com) that illustrates the issues facing Higher Education establishments from technology, social media and the ‘net generation’. … Continue reading →

Posted in Energise, Social Media and Higher Education | Tagged , , , , | 4 Comments

Universities disrupted – the best recent articles

Posted on February 9, 2012 by Alan Stevenson

Following on from the recent post Reinventing the University we have identified some of the best articles which we think describe very powerfully the changes taking place in Higher Education. The traditional University is being disrupted by digital technology, social … Continue reading →

Posted in Energise, Social Media and Higher Education | Tagged , , , , | 1 Comment