Author Archives: Alan Stevenson

Is Facebook’s “frictionless sharing” causing well…friction?

Posted on May 17, 2012 by Alan Stevenson

Since launch of the Facebook timeline, we have been discussing the changes and their implications on this blog – see the three links below for recent articles. (You may wish to register on our blog using the email icon on … Continue reading →

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Data no longer boring, time to get excited about Infographics

Posted on April 5, 2012 by Alan Stevenson

We are pretty excited about the recent developments by Visual.ly – the self proclaimed – ‘world’s largest community for sharing infographics’. This service now allows anyone (with a Facebook or Twitter account) to create customised infographics. More than just a … Continue reading →

Posted in Energise, Social Media, Social Media in practice, Social Media Research | Tagged , , , , , , , , , , | 1 Comment

Google+ Update – 7 relevant articles

Posted on March 31, 2012 by Alan Stevenson

Whilst the ‘jury is still out’ on  Google+ for many of us, new features are being added on a continual basis and (some) companies are deriving benefit. Is there a tipping point in site? Listed below, you will find 7 … Continue reading →

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Please embed our Social Technographics Tool – OK

Posted on March 26, 2012 by Alan Stevenson

We wrote a while back about what are Social Technographics and why should you care. In a nutshell, it provides one excellent way to gauge Social Media behaviour(s) amongst users and set some benchmarks for your own initiatives. Forrester’s Josh … Continue reading →

Posted in Energise, Social Media, Social Media Research | Tagged , , , , , | 1 Comment

Drawing Lessons from Viral Apps

Posted on March 17, 2012 by Alan Stevenson

Draw Something is the fastest growing application in both the AppStore (iPad, iPhone, iPod Touch) and Google Play (Android) marketplaces. Only live for 4 weeks, the game currently has more than 20m downloads and 12m active users [1] and is … Continue reading →

Posted in Social Media, Social Media in practice, Social Media Strategy | Tagged , , , , , | 3 Comments